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Write This Way: Top Writing and Editing Links for June 18, 2009 June 18, 2009

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Photo courtesy of SXC.

For this month’s link roundup, good things seem to come in twos.

Conversations on a “sick” topic
We’ve all heard about the health-care reform legislation that is making its way through Congress on the news, but how good is the coverage of health issues in general. I saw a pair of articles recently had experts giving a guarded prognosis to the current state of health journalism.

In a Columbia Journalism Review “Talking Shop” column, Los Angeles Times health reporter Karen Ravn, who recently had her story about patient dishonesty, “Body of Lies,” published in her paper, discussed the future of her specialty with Sanhita Reddy.

Ravn had an interesting point to make about the role of health blogs in the public’s perception of medical information:

“I noticed … (on WSJ’s Health Blog!) that a new survey from the Pew Research Center found that 25 percent of all American adults have read someone else’s commentary or experience about health or medical issues on an online news group, Web site, or blog. More generally, 61 percent look online for health information, and 42 percent say they or someone they know has been helped by info found on the Internet, while only 3 percent say they or someone they know has been harmed by info found on the Internet. These figures suggest that blogs and other Internet sources are playing a largely useful role in health awareness.

“Blogs have the benefit of letting readers interact with writers: ask questions, make contrary points, describe personal experiences (that other readers then get to share). On the other hand, not all blogs are as responsible as the NYT’s and the WSJ’s may be assumed to be. And quality control on reader postings ranges from limited to nil. … I regret (understatement) any extent to which health reporting is a zero-sum game—where the growth of health blogs on the Web means the shrinkage of health sections in the paper.”

Over at the University of Minnesota’s alumni magazine, there is a great interview with Gary Schwitzer, an associate professor in the School of Journalism and Mass Communication at the University of Minnesota who is an expert on health journalism. Schwitzer publishes an award-winning Web site critiquing health care journalism, maintains a health-related news and resource site, and is helping to train the next generation of health care journalists.

In “Sick About Health Care,” Schwitzer is especially critical of the way journalists cover disease and treatment.

“It’s a troubling time and there isn’t time to waste space or air time or column inches on breakthroughs and cures and miracles and fluff. We’re not asking tough questions: What’s the quality of evidence? Who’s going to have access to it? What’s it going to cost? Who’s your source? What are his or her conflicts of interest? This is not only a lesson for journalists, but a lesson for consumers. These are things we should be asking of anyone who makes health care claims. Including your own caregiver…”

He also has tough words for the medical, drug and insurance industries:

“We are over-medicalized. We sell sickness. We fearmonger. We disease-monger. We are actually again being sold on the weapons of mass destruction in our lives, but these are weapons of mass destruction inside us. You’d better have a scan, although nothing is wrong with you. Under the banner of doing good we are doing harm.”

Both articles are excellent ways to inform yourself about the quality of reporting being done on this urgently important topic. Schwitzer also mentions the work of AP medical writer Carla Johnson, who has utilized her attendance at evidence-based journalism workshops to produce stories that take a close look at the results of a new treatment or approach before hailing it as a “breakthrough” or “miracle” (which are two words Schwitzer says health writers should never use).

Cyber-journalism and linking: making it click
BeatBlogging.com had a couple of nice links recently relating to the ethics of hyperlinking and tools that may enable reporters to be even more wired and mobile than ever.

In “Why We Link,” Ryan Sholin discusses why outside links are not just good in a news story, but vital. For those involved in online writing who are not trained in journalism, this may seem like a no-brainer, but there are significant questions of accuracy and quality of link-based information that traditional journalists have rightly raised.

Sholin lists five reasons why linking often and intelligently benefits journalists, and one of his best arguments is that it is one of the best ways to connect with the online community in one’s town:

“If you’re writing about human beings, businesses, organizations, government institutions or any other life form with a presence on the Internet, linking to them in the stories you publish about them is the low-hanging fruit when it comes to participating in your local online community.

“Skipping the link to the city council’s calendar when you mention the next meeting, leaving out the link to the Little League’s online scoreboard when you write a story about its resurgence or not bothering to link to the full database of restaurant inspections when you choose three to write about — these are all easy ways to miss an opportunity to connect with your community and your readers.”

Meanwhile, the same week that the above article came out, BeatBlogging also published a post by Patrick Thornton on tools that may help redefine reporting. He discusses MiFi networks (which are like small-scale Wi-Fi wireless networks), the newest iPhone (which can easily edit and share, as well as record, video and photos), and the increasing affordability of digital cameras and netbooks.

All this points to reporters being able to blend online research and good old-fashioned legwork out in the field, Thornton says. It also means the days of hearing “that’s not my job” in the newsroom (or over the phone!) are gone.

“The era of specialized journalists may be coming to an end. By specialized, I mean people who only write, edit, take photos, etc. Most content producers should be able to at least write and take competent photos and video. A news org may still want a few dedicated photographers and videographers around for big stories and high-end content. Journalists will probably be specializing more in beats and niches and less in a specific content production means.”

I agree with Thornton on this last point, and argue (as a writer and editor with video production experience) that once one gets to a certain point with tool knowledge, what counts in producing media content is the ability to frame a story and tell it well, not one’s expertise in a niche skillset.

Bonus Links!

Even our bonus links are a two-fer this time. Both are from Mashable.com.

Everything I Need to Know About Twitter I Learned in J-School
Great description of parallels between reporter training in journalism school and successful Twitter posts.

Nonfiction Tweets: 70+ Authors to Follow on Twitter
Lists Twitter feeds for numerous nonfiction writers from various genres.

A Sampler of Summer Writing Retreats June 8, 2009

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Photo courtesy SXC.

Summertime, and the writing is easy … whether or not that is true, summer does offer more than its share of writing retreat opportunities. Here are a few happening this summer that looked especially inviting.

ShawGuides: Guide to Writer’s Workshops and Conferences

If you need a place to start to stir your imagination, or just get the lay of the workshopping land, you could do far worse than the ShawGuides. Writers can search the nearly 1,000 workshops listed by location, genre or date. A click on “July” shows nearly 250 choices, including the Iowa Summer Writing Festival, the Tin House Summer Writers Workshop at Reed College in Portland, Oregon and the GLCS 2009 Literary Conference, hosted by the Golden Crown Literary Society.

A Room of Her Own Writers’ Retreat

This biennial retreat is hosted by A Room of Her Own Foundation, a 501(c)(3) nonprofit organization dedicated to furthering the vision of Virginia Woolf and bridging the gap between a woman’s economic reality and her artistic creation. This year’s retreat will take place at legendary painter Georgia O’Keefe’s “Ghost Ranch” in Abiquiu, New Mexico and will feature a reading and seminar by Rita Dove, the former U.S. Poet Laureate.

St. John’s Multi-genre Writers’ Retreat 2009

This retreat, offered through The Loft Literary Center in Minneapolis, Minnesota, wins points with me on two counts: one, it’s being presented at St. John’s University in Collegeville, some 70 minutes northwest of the Twin Cities, with approximately 2,400 acres of forest, lakes, prairie, oak savanna, and wetlands to explore between workshop activities; and two, it balances serious workshop titles such as “Writing Journey, Sacred Journey: Writing as Spiritual Practice” and “Writing the Landscape” with a session titled “The Laundry’s Piled So High, I Can’t See the Washer: And Other Bad Reasons for Not Finishing Your Writing Project.”

Science Fiction & Fantasy Novel Writers Workshop

The University of Kansas, my alma mater, is home to the Center for the Study of Science Fiction and apparently an epicenter of expertise for writing in this genre. The SF/Fantasy workshop will run concurrently with a broader Science Fiction Writers Workshop taught by legendary KU professor James Gunn. The novel workshop, taught by Kij Johnson, aims to help aspiring fiction writers generate the best possible chapters and an outline for a writer’s submission packet; to learn what will be necessary to complete or revise their novel with an eye toward publication; and to build bonds with other members of the writing community.

I can personally state that the location of the workshops, Lawrence, Kansas (a 45-minute drive from the Kansas City area), is one of the hippest college towns one could spend a couple of weeks in—and the traffic is (if I remember correctly) a lot less hellish on campus in the summer, so enjoy yourself!

Writers Retreat Workshop

Co-founded in 1987 by the late Gary Provost and his wife Gail, the ten-day Writers Retreat Workshop is described on the home page of its website as “an intensive learning experience for small groups of serious-minded writers who are committed to improving and completing their novels for submission.” The Aug. 22-30 session of the retreat, to be held at Marydale Retreat Center near Erlanger, Kentucky (adjacent to the Cincinnati metro area), will feature story structure workshops, one-on-one meetings, lectures, writing exercises, and lifelong memories, all revolving around retreat participants, their novels, and their lives as writers.

Writing Ourselves Whole: “Raw Silk” Erotic Writing Intensive

This one-day writing workshop, scheduled for June 20, is for women in the San Francisco Bay area who identify as “queer” (lesbian, bisexual, trans, etc.) and want to receive feedback on their erotic writing. This intensive, as with most of Writing Ourselves Whole’s classes, uses the Amherst Writers and Artists workshop method. The website promises that participants in the one-day intensive will leave with a rich body of new erotic writing, feedback from peers about what’s already strong in their writing; and some thoughts about revising the work.

And finally, the low-budget option…

If you find your budget is too tight to visit one of these educational experiences, you may also want to check out Kitty Bucholtz’s post from earlier this spring on the Routines for Writers blog on how to plan your own writer’s retreat .

“10 Golden Rules of Social Media” apply to writers, too June 1, 2009

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Illustration courtesy of SXC.

Last week, Aliza Sherman authored a great post over at Web Worker Daily about the 10 Golden Rules of Social Media. Aliza’s been consulting with clients on Internet-issues since 1992, so she definitely knows whereof she speaks. It’s a good read for anyone wanting to understand the zeitgeist of social media at a deeper level.
I was thinking, however, as I read her post, that all of these “golden rules” were also pretty darn shiny for writers, regardless of medium. Here is my take on Aliza’s rules and how they apply to nonfiction writers.

The Golden Rules
1. Respect the Spirit of the ‘Net. Aliza tells readers, “The Internet was not meant for marketing and selling but for communication and connection to people and information.” And it’s true.

Writers can obey this rule by understanding how they fit into the “new media” landscape and where they can add value—namely, by producing stories that facilitate intelligent conversations and fuel connections to people and information. Accurate information, told in an entertaining, enlightening fashion, can cut through the gunk of e-spam and often is what gets passed from person to person via e-mail, Facebook postings, or Twitter “tweets.”

2. Listen. This rule should be second-nature to anyone trained as a journalist, but it doesn’t hurt to repeat it. Writers need exceptional conceptual skills to help tell a story, but for nonfiction writers, listening must be the foundation that helps them find out what the story actually is.

In her Web Workers Daily post, Aliza says, “In virtual spaces where there are no visual cues, good listening skills become a powerful asset.” Writers should listen for overarching themes, patterns in responses to content, and perhaps most importantly, should listen for what’s not being said, and follow up on that to find out why.

3. Add Value. Many writers struggle with this rule, but it really sums up many of the goals of nonfiction writing that we have been taught: to inform readers of current events, to share our impressions of an event for those not present, to expose conflicts between individual liberty and the common good, etc. Even our self-expressive writings may hold value for others, in terms of connecting with our emotions or our technique.

4. Respond. This rule may seem new for some writers. In the pre-Internet era, responses to one’s writing could be found in letters to the publication’s editor or in letters directed at us, but channeled through a book’s publisher. We didn’t necessarily have to come up with a response within 24 hours!

Aliza warns readers, “Don’t be a dam in a conversation flow,” but it’s important to remember that one’s first response to a reader doesn’t have to be one’s final response. The point is to realize that we are no longer (if indeed we ever were) the “one” reporter/editorial writer/pundit discussing issues and providing insight to the “many” — we are one very skilled voice in a long, simultaneous and ongoing “many-to-many” conversation.

5. Do Good Things. Of course, reporters have reported on things in need of reform for centuries. And there is a proud tradition of service journalism, which focuses on producing articles and story packages that give direct advice to readers on how to solve a pressing issue in their lives.
However, so much is going on in the areas of citizen journalism (aka user-generated content) and activism powered by communication via mobile devices that writers need to keep tabs on how these trends are impacting the way ordinary folks use the articles traditional journalists produce to advocate for change.

6. Share the Wealth. Aliza tells blog readers that she’s often told her Internet clients, “If you’ve got it, share it, spread it around.” She continues, “…I wasn’t only talking about money. I was talking about time, information and knowledge. In social media, sharing is the fuel of the conversation engine.”

As I noted earlier, the urge to determine and share what is of value is part of what makes good writers so important in the online world. Our ability to keep the conversation going, with vibrant anecdotes, context-rich interpretations of data, and perspective-altering interview quotes, expands our audience’s knowledge base in ways that enlarge their capacity to discuss meaningful things in a meaning-filled way.

7. Give Kudos. Aliza notes, “Social media works when you are generous. There is nothing wrong with self-promotion, but things really take off when you give others praise.” Journalism has often focused on problems, scandals and potential disasters (as well as disasters-in-progress). While this has filled a valuable niche in our society, it’s increasingly important for writers to also highlight concepts and projects that work, that better society and that can be an inspiration for others facing similar situations. It’s also a nice counter-balance to the jaded pessimism that can creep in when all one writes about is how messed up everything is.

8. Don’t Spam. Hopefully, your stories are well enough received by their audience not to be seen as spam. I think the take-away for writers in this rule is to not assume you know your audience’s needs—keep the lines of communication open and be willing to alter your research plan if “crowdsourcing” or other reader feedback sends you in a direction different than the original slant for your piece.

9. Be Real. This phrase should be tattooed over the heart of every nonfiction writer. Understand your unique voice, as well as what subjects you can write about with greater authenticity than anyone else.

Aliza tells her readers: “Authenticity is the secret ingredient behind any good and valuable social media marketing campaign.” It is also, I might add, what separates the writers who have almost magnetic abilities to attract followers from those who try to break into the top tier of their profession through technique alone.

10. Collaborate. This rule ties back to Aliza’s first rule—about respecting the spirit of the ‘Net. Writers who understand their work is not just theirs, but is a collaboration with their editor, their publisher, their readers and the community they serve, can find it much easier to tap into the flow of information they need to do their work. They are also much less likely to suffer from the narcissism that can come from perpetually focusing on projects that they believe are their handiwork alone.