Was 2012 not quite what you were hoping, in terms of your creative output? Well, Westbrook, a sharp, talented UK-based multimedia journalist, has a little pep talk for anyone who’s ever started a project, only to see it falter. He lists more than half a dozen of his own false starts, and tells readers of his (recently) retired blog:
The point is, every one has false starts and stumbles. Everyone falters and fails, particularly on the way to doing important work. Although each of these were disappointing and painful at the time, I learned something important from each of them. Don’t be set back by your personal false starts. The people who make it in the end are the ones who pick themselves back up, dust themselves off and get busy again. As long as you learn something from them they haven’t been a waste of time.
The best in narrative, 2012: Storyboard’s top picks in audio, magazines, newspapers and online
The Nieman Storyboard blog, a project of the Nieman Foundation for Journalism at Harvard, provides links to 34 pieces of narrative nonfiction in a variety of formats. The list provides access to a sumptuous feast to sate your end-of-the-year reading hunger, and it’s a great guide to writing/editing/producing excellent stories.
Tim Sanders of Net Minds publishing company discusses five valuable lessons his literary agent, Jan Miller, taught him. I like the point he makes about focusing on writing a strong book, rather than expecting promotional tricks to drive everything in terms of sales.
A book must “work”. Promotion just gives it a chance to work – (Jan) learned this working with all of her authors over time. Her point is that books must connect deeply with readers, so the reader tells all of his friends to buy the book. While you sleep, your book is working, promting itself via its quality. Without word-of-mouth or BIG media, books languish in obscurity. Marketing and promotion places the book into enough hands for the resulting word-of-mouth to make a big difference. To write a book that works: Write what you know and then show us who you are. Be generous, helpful and provocative.
Darren Rowse, creator of ProBlogger, offers his opinion on the blogging-for-money question, based upon his experience and those of the people with whom he interacts and works as the owner of a blog about blogging professionally. I found the post very matter-of-fact and grounding. Here’s a sample of what he has to say, in this case about whether there is a single formula to follow to make a living as a blogger.
From time to time, people have released products that claim to be formulas for success when it comes to making money online. They outline steps to follow to “guarantee” you’ll make money. In my experience there is no formula. Each full-time blogger I’ve met in the last ten years has forged their own path and has a unique story to tell. They have often acted on hunches and made surprising discoveries along the way.
There are certainly similarities in many of the stories but each blogger has their own personality and style, each one is reaching a different audience, and each niche tends to monetize differently. The key lesson is to be aware of what others are doing and to learn what you can from each other, but to also be willing to forge your own path as well!